Affiliate Fraud

Dishonest practices in affiliate marketingAffiliate marketing is a performance-based online marketing strategy where businesses (often called merchants or advertisers) reward individual marketers (known as affiliates or publishers) for driving traffic, leads, or sales to the business’s products or services. In this model, affiliates earn a commission for each agreed-upon action completed by a referred customer. Key aspects of affiliate […], such as using bots to generate fake trafficThis is the inflow of visitors to a page. or sales.