Glossary
ROI Calculation
The process of determining the return on investment for affiliate marketing efforts by comparing the cost of the campaign to the revenue generated.
The process of determining the return on investment for affiliate marketingAffiliate marketing is a performance-based online marketing strategy where businesses (often called merchants or advertisers) reward individual marketers (known as affiliates or publishers) for driving traffic, leads, or sales to the business’s products or services. In this model, affiliates earn a commission for each agreed-upon action completed by a referred customer. Key aspects of affiliate […] efforts by comparing the cost of the campaign to the revenueTotal earnings from promoting an offer, regardless of profitability. generated.