Glossary
Blacklist
A curated list of websites or traffic sources excluded from ad displays or traffic acquisition. Blacklists help maintain brand safety and optimize campaign performance by filtering out low-quality or irrelevant placements.
A curated list of websites or trafficThis is the inflow of visitors to a page. sources excluded from ad displays or traffic acquisition. Blacklists help maintain brand safety and optimize campaign performance by filtering out low-quality or irrelevant placements.