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Glossary

CPS (Cost per Sale)

A performance-based pricing model where affiliates earn a commission for each completed sale they generate. This approach aligns affiliate compensation directly with revenue generation for the advertiser.

A performance-based pricing model where affiliates earn a commissionThe monetary reward affiliates receive for successfully promoting offers and driving desired actions. Commission structures vary and may be based on leads# sales# or other conversion metrics defined by the advertiser. for each completed sale they generate. This approach aligns affiliate compensation directly with revenueTotal earnings from promoting an offer, regardless of profitability. generation for the advertiserThe entity investing in traffic generation to their landing pages, either as the product/service owner or a traffic buyer. Advertisers play a crucial role in the affiliate marketing ecosystem by providing offers and compensation for conversions..