Glossary
Daily Budget
The maximum amount an advertiser is willing to spend per day on a specific campaign or ad set. This budgeting tool helps control advertising costs and paces campaign spending over time.
The maximum amount an advertiserThe entity investing in traffic generation to their landing pages, either as the product/service owner or a traffic buyer. Advertisers play a crucial role in the affiliate marketing ecosystem by providing offers and compensation for conversions. is willing to spend per day on a specific campaign or ad set. This budgeting tool helps control advertising costs and paces campaign spending over time.