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Glossary

Tracking Platform

These are used by affiliates to monitor their campaigns’ performance. A typical tracking platform can be integrated with traffic providers and affiliate networks in order to become the one-stop-shop to check the progress of all campaigns. Within tracking platforms, the traffic data can be filtered in multiple ways and the conversions can be examined.

These are used by affiliates to monitor their campaigns’ performance. A typical tracking platform can be integrated with trafficThis is the inflow of visitors to a page. providers and affiliate networks in order to become the one-stop-shop to check the progress of all campaigns.

Within tracking platforms, the traffic data can be filtered in multiple ways and the conversions can be examined.