Unique User

This is a user that landed on a webpageA single page that is a part of a much larger site. It can be a landing page, a blog page, a homepage, or any other part of a website. for the first time based on a given time frame (first time to visit the webpage within a day, a week, or based on the cookie durationThe length of time a tracking cookie remains active on a user’s device, determining how long an affiliate can receive credit for a referral.).